Conspiracy watchmakers or watch a conspiracy!

This topic has been discussed for over 15 years. So what's the plot?
And is it that in any advertising watch the last arrow is always set at 10 hours 10 minutes. Why so? The reasons are called a variety of ...
Marketologicheskaya version.
Marketers and brand managers perceive in this position the arrow on the watch out of the deep meaning of the unconscious psychology. This is an imitation of a smile, and then the one who looks at the ads will not have unconscious feelings of depression, in case if the arrows were looking at 16:40, that is portrayed to grief. And so goes the clock cheerful smile and send the audience positive charge.
At this point the question arises: why then was 10:10, and 14:50 do not. "Ten to three," also visually create a smile. On it, too, marketing is the answer: morning - more positive and vibrant time than the afternoon.
A practical version.
In many cases, the arrows in any other position on the modern chronometers and clocks shut logo, extra dials and jewelry. A position of the hands at 10:10 gives a person an opportunity to review in detail all the dials and headed to the main, as well as their own arrows, which have their own hours of good value. The disadvantage of this version only, which is not at all hours, there are numerous additional options for consideration which must be precisely this position of the hands. And the "bowl" created by the hour and minute hands, focuses on the consumer exactly the logo. A broader version does not give proper emphasis, and a narrower "hold down" logo.
The second practical version.
At the same layout can be several hours, which were also filmed various photographers. And if you do not use a standardized time, then all this will look like a) is not very neat, and b) give the impression of inaccuracy of the watch of this brand.
"Decent" version.
When the minute hand is at ten minutes or so, the hour hand is almost exactly on the hour digit. Which gives the mean hours of order and dignity. A 10:00 in addition to 10 minutes are chosen strictly for reasons of symmetry. Again for the sake of the order and strictness of the form.
Industrial version.
It is in this position the clock set when the conveyor assembly. And advertising is removed completely new watch, just descended from the conveyor and walked for a second. And in this version have something to complain about one thing to watch, mechanical, that will not go until they are zavedesh, but how about a clock with quartz, which batteries are inserted before the descent from the line, and with self-winding watches from vibrations and shocks?
Aesthetic version.
Reduces to the fact that the arrows in the "10:10" look the most aesthetically pleasing. Advertising should be beautiful - why then, they say, all publicity shoot used is the value of time. Version does not hold, since the value of "10:10" in no way superior to the aesthetic properties of the value of "15:00", "15:30", "11:15" and several others.
In this version of rational ends and start the version of "otherworldly".
Conspiracy version.
Actually, this version and gives its name to the phenomenon of the World Conspiracy watchmaker. According to the hypothesis, "10:10" - this is some sort of cryptic message that members regularly share some secret society (it is obvious that society belongs to all watchmakers). Version is incomplete, since it does not disclose the meaning of the message. (There are two interpretations of the message. In the first, "10:10" - this time, when something - who knows what, but something very significant - about to happen. The second interpretation does deny the connection between "10:10" with some a specific time, and treats the phenomenon as follows: until all the arrows are commercials in this situation, no action should be, but if you suddenly start publishing advertisements hours with a different time, it means that something has changed and the need to act - known as but somehow very much.)
Version of Dan Brown.
Author's version of writer Dan Brown's conspiracy is essentially a version with an alternative interpretation. Brown believes that the position of the hands, "10:10" - the message of the oldest anti-fascist organization to all its members and sympathizers that the organization is still valid, but the struggle - continue. That logic Brown: arrows in the "10:10" form an angle of exactly 115 degrees. A 115 degrees Celsius - this is the temperature at which boiling antifreeze. "Antifreeze" in tune "Anti-kraut" - that is the name of the organization wore, the guerrillas during the Second World of Eastern Europe. It, incidentally, included a large number watchmaker (they were responsible for the preparation of movements for explosive devices). According to Brown it appears that the "Anti-Fritz" is still in effect. Incidentally, the writer believes that when the leaders of "Anti-Fritz" decide that their mission was successful, ads will change: the arrow will come to "11:05". "11:05" clearly reads «V» - «victory», «victory», ie, the meaning of the message is very simple: a victory for us!
It also makes sense to remember "The Da Vinci Code." For this book, hands folded in a symbolic form of the Grail, shrine to the Order of Priory of Sion.